Courses Catalogue

Communication Skills

COURSE CODE: UCC 1201
COURSE CREDIT UNIT: 3
ACADEMIC PROGRAMME: Business Administration: International Business, B.Sc
COLLEGE/SCHOOL/FACULTY: College of Economics and Management
STATUS: Core
PROGRAMME TYPE: Undergraduate

Course Description

This course helps to highlight the nature, dynamics and the process of communication in the field of business. It involves the practical steps to become effective in communicating. In the words of Covey ‚ÄúCommunication is the most important skill in the life, we spend most of our working hours communicating‚ÄĚ.

EXPECTED LEARNING OUTCOMES

By the end of this course unit, students should be able to:

  • Understand the conceptual framework of communication
  • Explain the importance of effective communication.
  • Acquire practical communication skills.
  • Communicate effectively