Strategic Management In Construction
course in geared at taking the student through the principles of strategic
management in construction. It covers the strategic management processes, tools
and techniques, marketing and strategic alliances.
This course provides an overview of key concepts in
strategic management in the construction, real estate, and architecture
industries. This course is of interest to students seeking more understanding
of the business dynamics of real estate and construction; seeking to provide
value in firms which they may join; or seeking to build a foundation for their
own entrepreneurial pursuits.
the end of this course, the student should be able to:
Describe the principles of strategic
management in construction s.
A student completing the course is
Discuss on nature of alliances in
Describe the strategic management business