Courses Catalogue

Strategic Management In Construction

COURSE CODE: CIV7205
COURSE CREDIT UNIT: 3
ACADEMIC PROGRAMME: Civil Engineering, Masters
COLLEGE/SCHOOL/FACULTY: School of Engineering and Applied Sciences
STATUS: Elective
PROGRAMME TYPE: Postgraduate

Course Description

Course Description: 

 

The course in geared at taking the student through the principles of strategic management in construction. It covers the strategic management processes, tools and techniques, marketing and strategic alliances.

 

COURSE JUSTIFICATION

This course provides an overview of key concepts in strategic management in the construction, real estate, and architecture industries. This course is of interest to students seeking more understanding of the business dynamics of real estate and construction; seeking to provide value in firms which they may join; or seeking to build a foundation for their own entrepreneurial pursuits.

 

Learning Objectives: 

By the end of this course, the student should be able to:

·        Describe the principles of strategic management in construction s.

 

Learning Outcomes:

A student completing the course is expected to:

·        Discuss on nature of alliances in construction businesses.

·        Describe the strategic management business process.