Publications

In Uganda, breast cancer affects 116 out of every 100,000 women. Worldwide, the yearly incidence rate of breastcancer (BRCA) is more than 1 million cases and more than 411,000 deaths. In underdeveloped nations, the survivalrate is less than 50%, while in industrialized nations, it is 90%. Studies have shown that this is caused by delayeddiagnosis and identification of breast cancer (BRCA), as well as by inadequate understanding, attitudes, and practicesabout BRCA, its causes, risk factors, and screening methods. Since the success of these campaigns to raise awareness,alter negative attitudes toward BRCA prevention and treatment, and improve the use of screening methods is highlydependent on their influence, the MTN Foundation, National Breast Cancer Coalition, Breast Cancer Action, andMiss University Uganda campaigners have resorted to aggressive awareness and sensitization programs aimed atincreasing knowledge, changing attitudes, and improving the practice of all necessary screening procedures. Todetermine the degree of awareness and exposure, knowledge level, attitude, and screening practice among womenin Kampala District, a survey and in-person interviews were employed. The causes of unhealthy habits and theireffects were explained by the Health Believe Model and the Attitude Change Theory. The results showed a cursoryunderstanding of BRCA symptoms, causes, genetic testing, BSE, and CBE. Strongly negative emotional andpsychological beliefs also impact that attitude. As a result, the study stressed the need of preventive rather thancurative methods and acknowledged the contribution of breast cancer campaigns to the cause.Keywords: Breast cancer, Campaigns, Self-examination, Risk factors.