Exploring Blood Donation Awareness and Practices among Kampala International University Students at Fort Portal Regional Referral Hospital
A survey was conducted to evaluate the knowledge, attitudes, and behaviors regarding blood donation amongKampala International University (KIU) students at Fort Portal Regional Referral Hospital, Kabarole District. Thestudy exclusively included adult KIU students aged 18 and above. Employing a case study approach, data collectiontook place at Fort Portal Regional Referral Hospital in Kabale District. From the sample group, 50 studentsparticipated by completing both open-ended and closed-ended questionnaires. Additional insights were drawn fromtextbooks and journals. Ethical protocols, including confidentiality and informed consent, were strictly followedthroughout the study. Data analysis was conducted using Microsoft Excel, with findings presented through tables,graphs, and pie charts. The study timeframe was concise, yielding significant insights. Results indicated a higherparticipation rate among males (60%) compared to females (40%). Notably, all respondents demonstrated awarenessof blood donation, with 60% acquiring information through educational institutions and 30% from media sourcessuch as TV, radio, and newspapers. Furthermore, 94% were familiar with their blood group, with blood group Obeing the most prevalent (53.19%) and a positive Rhesus factor prevailing among 63.8% of respondents. Moreover,90% of participants were aware of blood donation collection sites, predominantly identifying blood banks.Regarding the donation process, 40% estimated its duration to be between 20-30 minutes. While a majority (90%)exhibited positive attitudes towards blood donation, only 30% had previously donated blood, citing fear of needles(42.8%) as the primary deterrent. However, among donors, the primary motivation was to save lives. Interestingly,fear of needles emerged as the primary barrier preventing others from donating blood, highlighting the importanceof addressing this concern. Suggestions for enhancing blood donation included widespread sensitization efforts tounderscore its significance. Despite the favorable attitudes observed among KIU students, the practice of blooddonation was suboptimal, indicating the imperative for comprehensive educational initiatives and enhancedmeasures to promote participation